Tag Archives: Jell-O

J-E-L-L-O, the Vintage Way


Letter Month is over, and my letter writing has slowed down quite a bit. I have letters that came in during the first week of March that still need to be returned. I’m slowly making my way through the pile before I go to bed each night. Thankfully, my outgoing mail timing has been good, because some amazing mail has been trickling into my mailbox.

Last week I got this amazing vintage Jell-O pamphlet from Donovan. It was printed in 1928 and it has all sorts of Jell-O recipes and many of them are featured in Jell-O molds. It makes me wish I had a Jell-O mold! (Confession: I spent an hour on Ebay last night checking out my vintage Jell-O mold choices!)


My favorite part of the booklet is the line: Jell-O is like the princess in the fairy tale: it is as good as it is beautiful. So true! I remember being so excited when I saw a bowl of Jell-O in the fridge when I was little…my favorite has always been Lime. From reading through the pamphlet, I learned that lime must be a “newer” flavor, as the only five flavors listed in the pamphlet are Lemon, Orange, Strawberry, Raspberry and Cherry.


I am completely enamored with the illustrations of the fluffy Jell-O desserts and the perfectly shiny Jell-O molds sitting atop beds of lettuce or whipped cream. Everything in the first half of the booklet is expected–Jell-O with fruits and whipped cream served as molds or in stemmed dessert glasses. So pretty!


Then there’s the second half of the booklet–the Jell-O salads. Back here, we are mixing up Jell-O with tuna and olives and cabbage and horseradish. I was really excited about the Shower Salad…Strawberry Jell-O with pineapple, apple and maraschino cherries?? Sign me up! But then, I read the last line: Garnish with Hellman’s Blue Ribbon Mayonnaise. Hmmmm…ick. I guess I shouldn’t knock it until I’ve tried it…but quite frankly, I think if I made the Shower Salad, I’d be garnishing it with Dream Whip! Little did I know that the Shower Salad is probably the least offensive salad in the section…tuna and lemon Jell-O…eeks! It all reminds me of that Friends Thanksgiving episode where Rachel makes the traditional English trifle (and accidentally adds meat!)

Have you made anything interesting with Jell-O lately? Have you ever had it with olives or meat or other savory bits mixed inside?

Thanks, Donovan, for the sweet ephemera and for feeding my Jell-O obsession!

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